Digital PR Lab
PR has changed massively; it isn’t just about media relations and churning out press releases like it used to be a decade ago. IPPA Digital PR Lab is one of its kind in training communications professionals in the exciting dynamics of PR. You will not want to use a traditional PR agency ever again!
In many organisations, PR is seen as a function that turns other departments’ work into a press release or a function that holds press conferences to announce the works and financials of a company. In that respect, most companies aren’t up to par with the dynamics of communications.
This 2 day long Digital PR lab shows communicators the dynamics of digital pr, what it is, how to craft it and ways of execution. To book a lab for your organization, please contact us.